Jaya Tv Takes Velayutham Rights For a High Rate Around 5 Crore...

Ilaya Thalapathy Vijay hogged the limelight thanks to producer Aascar Ravichandran's timely release of Velayudham promos and teasers on Jaya TV on the recent state election results day, even as Amma was heading for a landslide victory.

That was probably an indication that the satellite rights of Velayudham, the most anticipated film of the year, would be grabbed by Jaya TV.
Grapevine has it that since the movie was made on a whopping budget of more than `40 crore, the TV rights were sold for a high price of a little above `4 crore.

Vijay has two hot ladies -Hansika, who plays a village girl Vaidehi and Genelia, whose character is a journalist, for company in the film, directed by Jayam Raja. The movie is complete, except for a few songs which will be shot abroad.

According to the production sources, the audio launch has been planned for August 28 at Madurai at a mammoth function where the fans of the Kaavalan star from all over Tamil Nadu are expected to participate.

In a way, it will serve as a dual purpose of launch as well as a prelude to Vijay's political ambition.

source:deccan chronicle