Thursday, November 3, 2011

Velayudham Beats 7am arivu...

Vijay starrer Velayudham has beaten Surya's prestigious 7aam Arivu at the Tamil Box Office (BO) in its first week. M.Rajah directorial movie has successfully managed to rock at the BO.

Trade reports say that Velayudham has managed to collect Rs.52.2 crore plus, whereas 7aam Arivu raked in Rs. 50.2 crore in the first week. Surya's movie had edge over Vijay starrer film because it hit the screens with 1200 prints worldwide. On the other end, Jayam Raja's movie, which was approximately released in 820 theatres, started attracting audience after getting thumbs up from the fans and good word-of-mouth from the viewers.


It is said that the state government's permission to increase the screenings during the 5-day weekend have helped the producers of both the films to large extent.

However, the collections of 7aam Arivu are expected to slow down, as the theatre owners are now planning to reduce the number of screenings thereby increasing Velayudham.

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